Supports Chapter 18: Prevention is better; Chapter 19: 'Healthy eating' is fattening
It's not surprising that today's children are become so obese. On average, sugar accounts for more than one-third of the weight of children's cereals compared to less than one-quarter of adult cereals. Some breakfast cereals aimed children are two-thirds sugar. Even the rest is composed of starch, a carbohydrate which the digestion converts into sugar.
Yet the 'health industry' labels these as 'healthy'!
Schwartz MB, Vartanian LR, Wharton CM, Brownell KD. Examining the nutritional quality of breakfast cereals marketed to children. J Am Diet Assoc 2008; 108:702-5. (PMID: 18375229)